SelectQuote

Hero

HERO is a campaign for SelectQuote that celebrates the superhero in every parent. We were asked to come up with a stylish way of telling the story of the everyday parent really being the superhero in their family’s lives. Visual storytelling captures our parents getting through a workday, getting the shopping done and getting through the door all captured as a super heroic achievement.

 

Designed as a tribute to all the hard working loving parents out there this campaign is for you. Kids, dogs, stunts and lots of hard work went into creating these upbeat and thoughtful spots designed to applaud the superhuman skills of parenthood and inspire awareness for the brand.