In our latest campaign for SelectQuote titled “Promises” we wanted to create a meaningful connection to customers through creative storytelling. So we crafted a lifetime of personal promises into one spot. We compressed time through promises, from the moment a person gets married to having their first child to the moment they see their child off into the world.
These moments of realness “Promises” cleverly culminated together all help create a connection with the viewer to the emotion and satisfaction of being there financially for their loved ones. SelectQuote helps you do exactly that by finding you the best insurance policy possible for the best rate. These series of spots promises to make a difference in people’s lives and create major awareness for the brand. We were excited about the challenge of bringing this heartfelt campaign to life on screen.